tool description

The storytelling supports the exploration of the service idea. Through the use of simple words, the teller will illustrate the solution as it is a story. This allows the communication of the idea inside a group but also the preparation of the first sketches for the storyboard.
The storytelling leave some blanks to be fill in by the suggestions of other stakeholders and users.

(2008) Solomon Christian, Storytelling. La Fabbrica delle Storie, Fazi.
(2009) Kevin Brooks, Whitney Quesenbery, “Storytelling for User Experience Design, Rosenfeld Media.